another attempt for the info graphic

Very cool

A palindrome reads the same backwards as forward. This video reads the exact opposite backwards as forward. Not only does it read the opposite, the meaning is the exact opposite..

This is only a 1 minute, 44 second video and it is brilliant. Make sure you read as well as listen...forward and backward.

This is a video that was submitted in a contest by a 20-year old. The contest was titled "u @ 50" by AARP. This video won second place. When they showed it, everyone in the room was awe-struck and broke into spontaneous applause. So simple and yet so brilliant.

Take a minute and watch it.

Click here >>>>>>>>Lost Generation Click here >>>>>>>>Lost Generation http://www.youtube.com/watch_popup?v=42EfAWM6rA

Animal Point of View Poster

Wanted to post this before I forgot.

More on dinner

Should have said, it is this Friday the 16th of April. 6:00 pm.

Dinner on Friday

Very cool place for dinner: http://robertaspizza.com/

These guys are growing their own food, and have started an internet radio station about food. Reservation - for everybody - is for 6:00. It's in Bushwick in Williamsburg. Please confirm with me - but this is a real class (perhaps more fun), where we'll prepare for the presentation to Tripping Bayer next week.

See you ALL tonight with your assignments.

i mother nature logo (super duper late)

Hey all,

Here is the logo. Sorry for the short delay.

See yall in class tomorrow. (f*** logos man)

Santiago.

http://www.youcantmakeadifference.com/imothernature-logo.ai.zip

(just click and it will download)

Important information on classes and assignments:

Here’s the scoop. Sorry to miss so many of you last Wednesday.

There will be no class this Wednesday, April 7th.
We will meet on Wednesday, April 14th. Please see assignments below.
A make-up class will be a dinner on Friday evening the 16th.

For the April 14th class.
1. Bring a full exploratory of logos for Tripping Bear, finished enough to present. Also design letterhead, envelope, business and home page of their web site using your favorite design. Please remember to add either “Design” or “Engineering” to whichever name you are using.

We have a client presentation on the 21st, so it’s time to bring designs that are fully realized. You have two weeks.

2. Also bring your information graphic posters - finished. No more sketches or “Here’s what I’m thinking of doing.” Do it.

At the dinner on the 16th, we will prepare for the client presentation, and we will discuss plans going forward for I Mother Nature. Please bring whatever thoughts you have for that project then. I'll let you know as we get closer where we'll meet for dinner

If you have questions about this, please contact me immediately. I will be available to answer and clarify, but won’t be overly amused if you show up without the assignment and tell me you didn’t understand.

Tine, thought you would appreciate the current New Yorker cover.

OH NO!

http://www.nytimes.com/2010/04/02/world/americas/02seal.html

Thomas I thought of you when I saw this one.

AIGA panel next week

Here's the info for anybody who wants to come.

http://aigany.org/events/details/10SK/

I mother nature copy

Let's talk about this tonight:



Every second, thousands of individuals are born to mothers whose instincts to love and protect them constitute the greatest force for good in the universe. Some have snouts, some tails, some feathers. Some swim, others fly and some can only crawl. Only a tiny fraction of them are human, and yet each one is a critically important member of the ecosystem that keeps our earth, and us, alive.


I Mother Nature is a grassroots movement to help people understand nature and what we can do to take better care of her.


Humankind has abused nature to the point where she will not be able to support our unsustainable practices for much longer. This is our chance to love her back.

Let’s start by making Mother’s Day about mothers of every species.



Please add a story here about how other species care for their young.

And support these organizations in their work to protect species and habitats.

Tonight

Great new work, guys, thanks. For those of you going to the AD club, please come early, let's get our work done on Tripping Bear, then you can head out. But it will be more productive for everybody if we can all be there for that discussion. Cause we have a client meeting in two weeks.

I Mother Nature T-shirt Designs

Hi all, here are some t-shirt designs for an I Mother Nature campaign. The logo will be put somewhere on the t-shirt, either incorporated into the illustration or on the bottom.

logos for smartin...design.

Colors are NOT finalized yet...and might squeeze in few more before class:)

polar bear.

new and improved infographics...

question...so we have this portfolio exhibition starting 6~8...(is a great opportunity for students to meet people in the industry,alumni, etc...)so I maybe either late..or has to leave early...

AIGA event Tuesday

Hi, If anybody would like to come to the AIGA event on Tuesday, April 6th at 6:00, please email

Anke Stohlmann

and let her know that you are my guest. I will give you more details about location when we meet this week.

best, c

Tripping Bear Logo Analysis

TARGET AUDIENCE

• Manufacturers
• Supply companies
• Business to business
• Should foster familiarity to consumers & media

QUALITIES

• Revolutionary
• Mushroom
• Biotechnology, Natural
• Strong
• Practical

____________________________

DESIGN ANALYSIS


MAJOR GLOBAL PRODIVER

Corporate look, like competitors

• Slick
• Clean
• Geometric
• Bold

TARGETED TO BUSINESSES

Human/personal touch unecessary

• No script
• No handwriting
• No all-lowercase

REVOLUTIONARY

One unexpected element that stands out from competitors

• Mushroom?

BIOTECHNOLOGY, NATURAL

• Natural Element
• Icon
• Mushroom
• Organic typeface
• Not too slick or mechanical
• Serif or softer sans serif

STRONG, PRACTICAL

• Not delicate looking
• No hairline serifs
• No elegant type treatment
• No flourishes

____________________________

My prospective name was Sila, so I researched the existing Sila companies and looked up the meaning of the name:

EXISTING “SILA” COMPANIES

• Securities & Insurance Licensing Association (SILA)
• Pakistani & East Indian online clothing retailer
• Turkish TV series
• City in UAE
• Region of Chad
• Ethnic group in Laos (Si La)

MEANING

Buddhism

• Virtue, moral conduct
• cornerstone of Noble Eightfold Path

Inuit (Silla, Silap Inua)

• The main component of everything that exists
• Breath of life
• Energy of change
• God of sky, wind, weather
• What souls are made of